MacroAsia Corporation


MacroAsia Corporation (MAC) is a leading provider of aviation-related support services in the Philippines. Their main line of businesses are in-flight catering, ground handling, and aircraft maintenance, plus they are currently venturing into natural resources development.

What We Did

  • Annual Report
  • - Proofreading
  • - Creative Direction and Design
  • - Prepress and Postpress Print Production

They requested to create a cover for their brochure, and this was our team’s study and proposal — an image of a father and son wherein the latter happily holds an airplane miniature model to represent the different generations, and how MacroAsia can also impact their customers through excellent service. The clear skies also signify that there is always calm after the storm, a positive message to imply to their target audience.

Inside page with table of contents and collage of photos

Still keeping the brand’s colors and tone throughout their company brochure, our team made sure to keep each section seamless and not too information-heavy on each page, holding just the right amount of information. We also organized some facts through maximizing the use of charts and figures for visual balance.

Understanding the weight of the whole project, our team handled everything — from the Proofreading of the whole material to its Creative Direction in order to respect the brand while contributing our own ideas to the finished product. We also managed the Designing until Pre-Press and Post-Press Print Production to oversee its overall quality and accuracy.

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